I Asked, You Answered. Time is Money!

Wow! A few weeks ago, I asked the question for what are you top four problem areas in marketing? Almost overwhelmingly the responses I got were managing collateral and stationery, maintaining brand consistency and having a centralized location for orders and reorders to be placed. By helping our customers with their biggest challenges, BPI Media Group is bridging the gap between problems and solutions.

To help you determine if a storefront solution is right for you and your company, we'll take three simple steps:

1. Examination. Look at how you're handling orders and reorders now, quantities and frequencies of orders and how much time it takes for orders to be processed presently. We'll start this process by doing a Materials Asset Management (MAM).

2. Potential Solution. Offer options using our storefront system that include print on demand, fulfillment, warehousing and inventory control.

3. Implementation. Based on the results of our examination and the potential solutions offered, we will work together to implement a storefront solution that is right for you and your company's needs. The greatest feature of a storefront is that this solution is highly customizable and can be set up however best fits your needs.

While most of you are familiar with a web-to-print portal (aka, storefront), you can click here to view a demo of our storefront offering. This will show you the benefits and features of a variety of different storefronts and the flexibility of using this to manage your collateral and stationery needs.

So what are the benefits of a storefront?

• Save time by streamlining the ordering & reordering processes and typically a faster turn-around time on printed materials.
• Bridge the gap between digital content and print production.
• User friendly; the interface is very intuitive and easy to use.
• Maintain brand consistency by having certain aspects of the materials "locked in" and others aspects variable where users such as sales reps can personalize the materials using their contact information.
• Instant proofing by providing a pdf proof fon the fly for review and immediate approval.
• Reduce print costs by using print on demand to avoid having obsolete materials.
• Approval process for any orders selected to ensure ordering privileges aren't abused.
• Inventory management through reporting allows you to see order history and help in planning for future budgets.

If these are some of the challenges you face in your marketing department, feel free to reach out to me, and I'll be glad to do a live demo of our storefront solution and get started with the examination process. I look forward to hearing from you and helping you put this solution in place to save you time and reduce overall print costs as needed.

Until next time...Elizabeth

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Making Space & Going Back to School!

Each time I'm in front of an existing customer, they ask " What's new with BPI?" Well, sometime's it's simply easier to show you than tell you. This week, I'll share some very exciting news as we are continuing to grow, add staff and start a new program for customers and prospects. BPI Media Group is excited about our growth and hope you'll help us keep up the pace!

You've heard the expression in real estate that it's easier to go up that out with your space? Well, that saying is true for the BPI warehouse. Check it out: we've added a new racking system to store inventory. The racking allows us to hold more materials and work smarter. This means inventoried items will be assigned rack and bin numbers, so whomever on our fulfillment team is doing the fulfillment can easily locate the items and fill the orders more efficiently. Music to a marketer's ears!

This system will not only make it easier for our fulfillment team to locate & pull items for orders, but it will also assist in managing any inventory BPI stores for you and further reduce any possible errors in miscounts or potentially misplaced items. Everything will have a "place" and is labeled accordingly to avoid any confusion. This is one of the many great feature of our storefront solution.

Here's what BPI's President, Alan Davis, had to say about this growth, "BPI Media Group has expanded our warehousing and fulffillment capabilities with additional pallet racking system for greater efficiencies. Combined with our storefront solution, we are able to manage marketing assets materials with real time reporting and freight tracking. BPI continues to make improvements and expand our capabilities in our warehouse and fulfillment department. With the addition of 80+ units of racking, we can inventory well over 300 additional pallets of marketing asset materials."

The other exciting BPI news I have to share with you is our continuing education program, BPI University. To sign up for the monthly email notifications about upcoming webinars at BPI University, click here. We would love for you to join us and learn more about the new services BPI is offering and how they can help save you time, money and stress! We'll host one webinar each month, so you will not want to miss the chance to join BPI's knowledgeable and experienced team members as they guide us in learning about these hot topics.

Upcoming webinar topics for BPI University:

• Insite 101
• Web development 101 & 102 advanced
• Storefront 101 & upcoming new features
• Emerging Technologies
• Adobe CS5 training

Of course, if you have any suggestions or requests for webinar topics, please feel free to contact us. We love to hear your feedback and want to continue to be a work in progress. After all, if you stop working, you stop progressing. Until next time...Elizabeth

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